Colorado Nonprofit Association stands in solidarity with the growing number of companies boycotting Facebook, Twitter, and Instagram advertising, in response to continual irresponsible and harmful handling of hate speech, racism, and violence on the platforms.
Effective June 29, 2020, our Communications Department is halting spending money on Facebook, Twitter, and Instagram until the social media giants are held accountable and demonstrate a considerable shift in operations toward the equitable treatment of their users. We are adding our voice to the collective call for condemnation of hate speech on these platforms. We will maintain our 2020 budgetary allotment for spending on digital advertising but will reallocate and redirect to responsible channels.
Boycotting is an opportunity for the Association to audit and reimagine our vendor relationships for intention and purpose alignment. It is also a tangible way to align Association cultural values with our financial values on a deeper, more meaningful level, and to join #StopHateForProfit’s call for “systematic improvements to the health and transparency of the digital media ecosystem.”
Calling all nonprofit marketing and communications professionals! Join us digitally on Tuesday, July 7, at 1:00 pm for a special Communications and Marketing Roundtable to check-in and discuss navigating the Facebook advertiser boycott.
The Association Communications Team aims to convene marketers and communicators to exchange ideas, generate solutions, and to help us all better understand the implementation and implications of the boycott.
Let’s use the power of our network to explore digital engagement for good, alternative outreach channels, and the uniqueness of our sector.
Communications and Marketing Roundtable
Tuesday, July 7 at 1:00 pm