To Rebrand or Not to Rebrand
Leah Goss and Kyle Asperger, Good Cause Solutions

This session will explore the rationale for rebranding a nonprofit including how to
evaluate the advantages and disadvantages of renaming your organization, understanding what’s
involved in creating a new name, and developing strategies for strengthening your current brand. Based on actual case studies, a framework for action will be outlined that includes decision-making with your Board, identifying partners, anticipating costs, planning marketing and communication campaigns, and timing considerations.

 Beyond Surveys: Innovative Data Collection for Impactful Storytelling
Sterling Leija, Innovative Camp Company

In today’s competitive landscape, simply sharing heartwarming stories and beautiful photos no longer suffices to demonstrate value. Savvy donors are choosing their charity of choice with informed scrutiny. Clients need the reassurance of value added and quality. Prospective staff and volunteers want to ensure their time is respected and appreciated. Traditional surveys often yield limited responses and fail to capture meaningful insights. In this session, learn innovative and engaging approaches to gather actionable data to effectively assess impact, evaluate program quality, enhance fundraising initiatives, strengthen donor stewardship, inform marketing materials, and increase retention. Discover how to tell a compelling story of mission delivery that resonates with your audience and sets
your organization apart in a crowded market.

The Profitable Gala Playbook
Dani Dotterosa, Auctions by Dani

Join us and walk away with your Gala fundraising strategy ready-to-go! You’ll learn all about creating a winning strategy as we dive into how pricing your tickets correctly brings the resources you need to hit your goals and equations that help us make pure profit on event night. We’ll explore the #1 underrated event planning detail that can make or break your fundraising and the mental reframe that will take your planning to the next level. Plus, we’ll dive into the non-negotiable fundraising stream every event needs and the secret to having donors ready to give big. Filled with pro tips and time for questions, this session will give you the confidence to tackle your fundraising goals.

Say What?? Keys to Leadership Communication Success
Dan Prater, FORVIS

Leadership and communication go hand in hand. Whether it’s giving a speech in the boardroom, facilitating a staff meeting, or presenting at civic club, leaders must have the ability to communicate with clarity and passion in all settings. This engaging session explores various communication methods and styles, and how leaders can equip their teams to properly identify and deal with negative situations to achieve positive outcomes.The session will provide leaders with ideas and tools to help them develop problem-solving and decision-making skills to improve work culture and individual satisfaction.

Ten Ways Fundraisers are Using GenAI Today
France Hoang, Boodle.ai

France will share real-world examples and case studies showcasing GenAI applications like: personalizing donor communications at scale, using AI-powered donor files, generating fundraising ideas that align with your mission and resonate with donors, and more cutting-edge GenAI use cases that demonstrate how nonprofit staff can produce better results in less time with GenAI. You’ll walk away with practical tips on evaluating and implementing GenAI solutions for your organization. There will also be an interactive Q&A portion to get your specific questions answered.

Innovating Board Practices: Transforming Perspectives and Frameworks
Amanda Kearney-Smith and Richard Eveleigh, Nonprofit Strategy Group

This presentation challenges the established norms of how boards conduct business and introduces concepts for innovating board governance practices. Research demonstrates that, all too often, boards lack a shared understanding of good governance, lack clear goals and accountability, and suffer from role confusion, all of which can lead to low engagement and ineffectiveness. This presentation will offer strengths-based tools and resources that support the implementation of a new framework.

Leadership Development
Anna Stout, Executive Counselor Info-Tech Research Group

Join Anna Sout for an exciting session on leadership development. Anna is the owner of Transfinem Language and Cultural Services, a company dedicated to bridging cultural gaps through language and cultural training. As the President and Founder of the Foundation for Cultural Exchange, Anna initiated and oversees Grand Junction’s Sister City Program, fostering international relationships and cultural understanding. Her diverse experience in leadership, public service, and cultural exchange underscores her dedication to making a positive impact on her community and beyond.