Marketing Coordinator | Executive Assistant
Jun, 2014 to Jun, 2020
BILL’S EQUIPMENT & SUPPLY, INC., Colorado Springs, CO
- Understand company’s voice, audience, and goals to create brand presence and advertising campaigns that increase sales. Design all marketing materials, manage website and social platforms. Serve as trustworthy source of leadership and organizational/strategic planning to move business forward.
- Project managed development of company’s new website from ideation to production, expanding customer resources, and increasing SEO. Company doubled profits over 5 years.
- Rebranded company, taking full ownership of new corporate image execution, creating branding guidelines and writing standards. Update investment led to improved public recognition.
- Established regular event marketing promotion system, maximizing exposure in local community.