The Best (and Worst) In Diverse and Inclusive Marketing and Communications
For non-profit organizations, it is important that your marketing and communications represent your authentic commitment to diversity, equity, inclusion and belonging. We'll guide you through best (and worst) practices and wrestle together with tricky issues in communicating with a DEI lens.Fire & Bliss Creative helps nonprofits, philanthropies, and mission-driven businesses create communications and marketing strategies to achieve their goals so they can sleep well tonight and continue to grow tomorrow.
Session Objectives:
1. Help non-profit leaders learn to know how to show their diversity commitments authentically instead of just looking like they are "pandering"
2. Help nonprofits invite new participants and donor pools by reaching beyond the "usual suspects" in their communications and marketing.
About the Speaker: Jennifer Coulter Stapleton
Jennifer has more than two decades of experience leading marketing and communications for some of the most well-known organizations and social movements in the country, including six years at The Pew Charitable Trusts. She moved to Colorado last summer after spending too long in Washington, DC. Her special magic as a marketer is identifying target audiences and how to move them to action. She has placed hundreds of stories in national media outlets like NPR. the Washington Post, the New York Times, and broadcast television. She founded Fire & Bliss because she only wants to work with nice people and values-based clients.
About Fire & Bliss
We bring our decades of experience with the country’s largest brands and organizations and helping build national movements for social change to help you create a strategic marketing and communications program. We help ensure your company or organization not only survives, but becomes what you hoped it would be when you launched it.
Our company is firmly committed to supporting the LGBTQ+ community and working towards racial justice. We work best with others who have a strong set of values as a part of their ethos. We are certified woman-owned and an LGBT Business Enterprise