
<h3 class="wp-block-heading">COURSE DESCRIPTION: </h3>



<p>Fundraising in today&#8217;s complex landscape demands a fresh approach to donor communications. Nonprofits of all missions share a similar challenge: How can we rekindle the passion of our long-time donors while inspiring a new generation of supporters for our cause? In this interactive webinar, you’ll learn a new values-driven framework for thinking about your donors, and how to translate this approach into powerful&nbsp;messages that uniquely connect to your donor types, helping draw them immediately to your cause—no matter what fundraising effort you’re leading.</p>



<p>When you place your donors’ values at the forefront of your strategy, you develop messages that not only seek support, but also inspire action, solidify loyalty, and nurture a community dedicated to advancing your mission.</p>



<p>Join us as we break the traditional fundraising mold to build a fresh fundraising strategy and message framework that prioritizes building meaningful connections.</p>



<p><strong>By the end of our workshop, you will:</strong><br>1. Learn the pitfalls of traditional fundraising models especially when it comes to attracting new donors.<br>2. Transform your fundraising by turning your donor profiles into rich and robust values-based personas that will help you develop a campaign that connects with them.<br>3. Leverage your organization’s core values in your fundraising strategy to create authentic donor messages that reinforce what you uniquely stand for.</p>



<figure class="wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="Tips to Transform Your Donor Messaging" src="https://player.vimeo.com/video/885292999?dnt=1&amp;app_id=122963" width="500" height="281" frameborder="0" allow="autoplay; fullscreen; picture-in-picture"></iframe>
</div><figcaption class="wp-element-caption"><strong>Recorded 11/15/23. </strong></figcaption></figure>



<h3 class="wp-block-heading">PRESENTED BY: </h3>



<p><strong>Zach Hochstadt, Founding Partner &amp; Creative Director</strong></p>



<p>Zach Hochstadt co-founded Mission Minded in 2002 to provide nonprofits with the highest level of brand, strategy, messaging, and design. Today, the award-winning agency serves some of the nation’s most respected organizations in education, health, social services, and more!</p>



<p>Zach has particular expertise in brand strategy, messaging, and naming. He’s led big communication projects on behalf of clients like Colorado Health Foundation, Khan Academy, and Children’s Museum of Denver.</p>



<p>Prior to founding Mission Minded, Zach worked in several boutique agencies before joining the American Red Cross. Appointed by Mayor Hancock in 2014, Zach serves as the board chair for Denver Preschool Program.</p>



<p><strong>Tia Robinson, Strategist</strong></p>



<p>As strategist, Tia takes the time to fully understand clients&#8217; needs to create compelling brands and strategies that help take client’s missions to the next level. She’s led transformation donor campaign projects on behalf of clients like University of British Columbia and Wesleyan University.&nbsp;</p>



<p>Tia started her career at DonorsChoose on the business development team, where she helped partners meet their philanthropic and business goals through research and data analysis.</p>



<p>Outside of work, Tia is a member and alumni of Prep for Prep, a leadership development program that offers promising students of color access to an independent school education in New York City.</p>


Training: Break the Fundraising Mold – Tips to Transform Your Donor Messaging