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Lisa Pedersen

CEO

Lisa Pedersen is a co-founder and Principal of Root Purpose Group, specializing in CEO coaching and organizational development. Lisa has over 25 years of organizational leadership, most recently as the CEO of the Humane Society of Boulder Valley where she developed a nationally-recognized leadership team. She has served on local, state and national nonprofit boards of directors. She developed expertise in strategic planning, public speaking, board management, fundraising, advocacy and business development.